Compelling static and interactive information design. Because information without organization is just data. And data by itself doesn’t educate, guide, convince, or sell.
This diagram helped a diverse client group understand the interconnectivity of their areas of expertise and the impact a well-coordinated program has on their customers — and their brand.
This presentation graphic represents evidence of three kinds of expectations we uncovered while observing and listening to a client's customers.
For a client presentation, this diagram helped to define the tools people use to find their way in complex environments — and the need for a coordinated effort to create and deploy the tools.
This diagram explains how the client's integration solution can be leveraged to support operations through alerts and analytics.
This graphic shows how two product solutions can work together to provide greater connectivity choices for healthcare interoperability initiatives.
These graphics depict product solutions for the unique requirements of managing healthcare workflows.
The dense information requirements of locator and orientation maps for UCSF Medical Center called for thoughtful use of color, symbols, typography, and visual mapping conventions.
A folded, pocket-sized guide to a UCSF Medical Center campus is packed with information including each campus' location within San Francisco, and visual and verbal driving directions to a particular campus' drop-off and parking facilities. Consistent language, color usage, and typography help users scan and find the information they need.
The back side of the same map shows, in symbolic shorthand, the location of the public destinations and amenities available on this particular UCSF campus.
The design of a brochure used to train staff and volunteers at UCSF Medical Center about a new, multi-media signage system highlights the simple shorthand of the pathway-to-landmark concept in a step-by-step manner.
This site was designed to demonstrate the client's product offering in video demo and in real-time.
For this mixed-use development in Dallas, we repurposed illustrations from print collateral to produce a stylishly-branded site.
This site for Deseo, a residential development on the Texas coast, employed a combination of Flash and html.
For a new master's degree program in development at North Carolina State University, we designed a functional and stylish site meant to attract a professional audience.