Corepoint Health

Plano, Texas

For this healthcare integration technology company, we created a bold, clear graphic voice that helped them launch a new name and direct their customers toward a more simplified solution.

  • Integration and simplicity were key words in the development of the identity. A subtle graphic nod to healthcare elevates the mark above the ordinary.
  • This direct mail brochure told the story of how a small technology company (formerly NeoTool) reintroduced itself as an industry player.
  • Print collateral is spare on gimmicks yet long on production values.
  • This product solutions brochure was designed to help customers navigate through feature-rich content. Designed as a giveaway piece with a substantial print run, the layout maximized paper usage and economized the project for the client.
  • Plug and play: targeted direct mail that included branded mp3 players loaded with podcasts from industry experts helped generate buzz within the radiology market segment.
  • We designed an easy-to-use quick reference guide of industry terminology to help Corepoint stay top-of-mind and an expert in the HL7 software language.
  • We'll be the first to admit that our designs for Corepoint's trade show booth graphics are a blatant attempt to be read. 24x46 inch graphic panels showcase Corepoint's product suite while grabbing an eye.
  • Selling in the trade show environment comes down to the most direct messaging and often times the best tschotskes.
  • Product-level graphics help decode the complexities of industry issues and are designed to work across multiple media.

1 of 15