With a space layout and fixture plan by the H-E-B Facility Alliance team, we led development of the exhibit's content, layout, and graphic vocabulary – with an emphasis on healthy eating and exercise.

We utilized 3-D space modeling software to help the client group envision the scale and flow of the exhibit. We dropped in graphics as they were developed. The model eventually helped guide the fabricator, The Store Decor Co., during fabrication.

The main draw of the exhibit is a miniature grocery store that mimics the organization and graphics of a real H-E-B. Children choose faux products, then check out at scaled-down check stands.

School groups and families use small tables in the Kids’ Cafe for group activities and teaching. A mock kitchen lets little ones prepare their own pretend meals.

Illustrations and bilingual copy teach visitors about the source of farm-raised products. We created all of the illustrations in the exhibit and collaborated with writer Teresa Elliott on the text.

Small signs throughout promote localism and recycling – just like in real H-E-B stores.

A low-fi spinning wheel correlates the color of fruits and vegetables with the nutrients found in them. Installations were designed to be economically produced, durable, and easy to clean.

Color-coded magnets encourage visitors to learn about different foods within each category of the latest Food Pyramid.

An activity table continues the lessons of the Pyramid with more magnets that help users learn how to build balanced meals.

In-aisle shelf strips show the comparative calorie count and sugar content of food and beverages. (Yes, a typical cola has 12 teaspoons of sugar in it.)

Activity tables are illustrated to show typical meals from a sample of world cultures. The exhibit includes Japanese, Mexican and Italian tables.

Simple dimensional graphics promote healthy ideas for all visitors.

Just like in real stores, visitors are reminded of the benefits of bringing their own reusable shopping bags.

Age appropriate jokes, by colleague and designer Christina Tran, liven things up.