Asterisk Group
* For fine print, environmental & interactive design.
Prime Medical / Healthtronics
Austin, Texas
From specialty operations and medical vehicle manufacturer to leader in the urological services field, we helped tell the story of transition and success in the company’s annual reports.
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Then-CEO Brad Hummell had the vision to architect the move towards the future. The theme for the 2002 book, "Moving Forward, Forward Thinking" was written within the first 5 minutes of our first meeting.
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A focus on the doctor was carried throughout the 2004 annual. Editorial-style photography by Wyatt McSpadden was instrumental in telling the story.
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Photography: Dennis Fagan (2002); Wyatt McSpadden (2004)